The Unified Commerce Playbook for ecommerce and retail leaders

Retailers adopting unified commerce see 3x revenue growth, 1.7x higher CLV, and 31% lower fulfillment costs. But while most understand the importance of unified commerce, only 3% of retailers currently provide a “truly unified experience.” This guide will help you understand, plan, and execute a unified commerce strategy.

• What is unified commerce?
• The state of unified commerce adoption today
• The road to unified commerce (multichannel → omnichannel → unified)
• The benefits of implementing a unified commerce platform
• Where many unified commerce platforms fall short
• Why unified commerce is becoming a priority for retailers
• How Maropost enables unified commerce in a single platform